In order to achieve a substantial reform of the Israeli food system, it is essential to work in the community level. A radical change in the way we view food must grow from the ground up. To this end we are leading two community projects: Chefs for Change, in collaboration with leading figures in the Israeli culinary scene, and the Green City Vision that is being implemented in municipalities throughout Israel.

Chefs throughout the world are leaders in public opinion and the flagship of education and access to nutritional knowledge. Through gastronomy of taste, beauty and passion for food, they can promote consumption of healthy and sustainable foods as well as influence policy makers. The overarching goal of this project is to build a network of chefs run by chefs to promote sustainable nutrition in Israeli society. 

We have partnered with leading chefs Israel Aharoni, Erez Komveroski and Yair Yosefi to promote changes on two levels:

a) a community based educational project (see our Education section)

b) transforming local restaurants to become sustainable and healthy.